World’s first player-centric education and RG mobile application launches at ICE 2017

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World’s first player-centric education and RG mobile application launches at ICE 2017

London February, 2017

SlotGuru today announces the launch of the world’s first Responsible Gambling driven mobile application
to help slots players make better and more informed decisions on their slot play.

SlotGuru today announces the launch of the world’s first Responsible Gambling driven mobile application to help slots players make better and more informed decisions on their slot play.

The SlotGuru service delivers key information on over 2,000 casino slot games directly to a player’s mobile phone. Specifically aimed at helping players get pertinent information easily and dynamically, SlotGuru will play a significant part in boosting operators engagement with customers around Responsible Gambling.

SlotGuru allows casino operators to offer this service directly to their customers, enabling players to gain a deeper understanding of slot product, to choose the right game for their playing style and to enjoy safer gambling experiences.

The application provides the perfect independent reference point for players to discover a wealth of important information and data, whilst creating a new and innovative Responsible Gambling led slot player portal from which the industry as a whole will derive long term benefit.

‘Player education and empowerment sits at the heart of SlotGuru and we believe that the best gaming experiences can only come when players are fully informed about the products they are playing,” commented Stuart Armstrong, Director at SlotGuru. ‘Our approach will not only enable players to make the best game choices for their personal style of play and so improve their overall slot experiences but, through this education process, will fundamentally help minimise behaviour that can lead to players developing issues associated with problem gambling.”

SlotGuru is available to casino operators worldwide and is currently deployed in English, with additional languages to follow.

You can see SlotGuru at ICE 2017 on stand S8-176